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Find here our NEW ARRIVALS for spring
  • Original price $29.90 - Original price $29.90
    Original price $29.90
    $31.99
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    Current price $31.99

    James Madison University Dukes Purple Sleeveless Ruffle Bodysuit Logo Bodysuit by Vive La Fete

    Button back closure. Double ruffle collarLegs with elastic ruffle cuffSnap crotch closure Item number: NJMU002GOS01 Care instructions • 100% Polye...

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    Original price $29.90 - Original price $29.90
    Original price $29.90
    $31.99
    $31.99 - $31.99
    Current price $31.99
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    Original price $29.90
    $29.90
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    Current price $29.90

    James Madison University Dukes Vive La Fete Kids Game Day Purple Plush Soft Minky Blanket 36" x 48" Mascot

    Celebrate and cheer every day with our JMU Dukes minky flannel brushed fleece blanket. Officially Licensed product sold by Vive La Fete. Soft and ...

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    Original price $29.90 - Original price $29.90
    Original price $29.90
    $29.90
    $29.90 - $29.90
    Current price $29.90
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    Current price $29.90

    James Madison University Dukes Vive La Fete Game Day Absorbent Premium Purple Beach Bath Towel 51 x 32" Logo and Stripe"

    Celebrate and cheer on every day with our JMU Dukes soft light weight and super-absorbent fast drying beach and bath towel, by Vive La Fete. Towel...

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    Original price $29.90 - Original price $29.90
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    $29.90
    $29.90 - $29.90
    Current price $29.90
  • Original price $19.98 - Original price $19.98
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    Current price $19.98

    JMU Dukes Vive La Fete All Over Logo Game Day Collegiate Face Cover Soft 4-Way Stretch Two Ply Neck Gaiter

    Face the world with school pride and comfort with our JMU Dukes reusable and washable face protection.Multifunctional, can be utilized as a neck ga...

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    Original price $19.98 - Original price $19.98
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    $19.98 - $19.98
    Current price $19.98
  • Original price $54.90 - Original price $54.90
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    Current price $54.90

    James Madison University Dukes Black Leggings

    Let her look great in her new team spirit leggings. JMU Dukes gear. Material: 92% Polyester / 8% Spandex. 4-way stretch fabric. Durable performa...

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    Original price $54.90 - Original price $54.90
    Original price
    $54.90
    $54.90 - $54.90
    Current price $54.90
  • Original price $54.90 - Original price $54.90
    Original price
    $54.90
    $54.90 - $54.90
    Current price $54.90

    James Madison University Dukes Black Leggings

    Let her look great in her new team spirit leggings. JMU Dukes gear. Material: 92% Polyester / 8% Spandex. 4-way stretch fabric. Durable performa...

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    Original price $54.90 - Original price $54.90
    Original price
    $54.90
    $54.90 - $54.90
    Current price $54.90
  • Original price $44.90 - Original price $44.90
    Original price $44.90
    $49.99
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    Current price $49.99

    James Madison University Dukes Vive La Fete Game Day Purple Fleece Quarter Zip Pullover Stripes on Sleeves

    Let your kiddos look cool in his new team spirit fleece Qtr Zip pullover. Let them play, go to the game, and cheer loudly and proudly with his M...

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    Original price $44.90 - Original price $44.90
    Original price $44.90
    $49.99
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    Current price $49.99
  • Original price $24.90 - Original price $24.90
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    JMU Dukes Vive La Fete Girls Game Day Short Sleeve Purple Top with School Mascot and Name

    Scoop neckSwing style Item number: NJMU04LTSPP Care instructions • 100%Polyester • Machine wash-warm • Do not add softeners • Tumble dry low. Remo...

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    Original price $24.90 - Original price $24.90
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    Current price $24.90
  • Original price $23.90 - Original price $23.90
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    $25.99
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    JMU Dukes Vive La Fete Infant Game Day Purple Short Sleeve Bodysuit New Fan Mascot Bodysuit

    Round neckline. Short sleeve. Lapped shouldersLeg opening with snap crotch closure Item number: NJMU04BOPP Care instructions • 100% Polyester • Ma...

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    Original price $23.90 - Original price $23.90
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    $25.99
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  • Original price $26.90 - Original price $26.90
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    $29.99
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    JMU Dukes Vive La Fete Boys Game Day Purple Short Sleeve Tee with Stripes on Sleeves

    Crew neck Item number: NJMU03BTSPP Care instructions • 100% Polyester • Machine wash-warm • Do not add softeners • Tumble dry low. Remove promptly...

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    Original price $26.90 - Original price $26.90
    Original price $26.90
    $29.99
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    Current price $29.99
  • Original price $32.90 - Original price $32.90
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    $35.99
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    Current price $35.99

    JMU Dukes Vive La Fete Girls Game Day Sleeveless Tank Dress Solid Purple Mascot Striped on Skirt

    Drop waist dressGathered skirtAbove the knee length Item number: NJMU02TDPP Care instructions • 100% Polyester • Machine wash-warm • Do not add so...

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    Original price $32.90 - Original price $32.90
    Original price $32.90
    $35.99
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    Current price $35.99
  • Original price $14.90 - Original price $14.90
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    Current price $14.90

    James Madison University Dukes Neck Gaiter Camo Green

    Face the world with school pride and comfort with reusable and washable face protection. Multifunctional, can be utilized as a neck gaiter, wristb...

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    Original price $14.90 - Original price $14.90
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    Current price $14.90
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    James Madison University Dukes Neck Gaiter Degrade Purple and White

    Face the world with school pride and comfort with reusable and washable face protection. Multifunctional, can be utilized as a neck gaiter, wristb...

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    Original price $14.90 - Original price $14.90
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    Current price $14.90
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    James Madison University Dukes Scarf Degrade Purple and White

    Feel your team pride in this James Madison University Dukes Scarf Degrade Purple and White. An Officially Licensed Design by Vive La Fete Collegiat...

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    Original price $14.90 - Original price $14.90
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    James Madison University Dukes Neck Gaiter Purple All Over Logo

    Face the world with school pride and comfort with reusable and washable face protection. 2-Ply polyester woven shell and polyester knit lining. The...

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    Original price $14.90 - Original price $14.90
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    Current price $14.90
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    Current price $14.90

    James Madison University Dukes Purple Game Day Collegiate Logo Face Cover Soft Four Way Stretch Neck Gaiter

    Face the world with school pride and comfort with our JMU Dukes reusable and washable face protection.Multifunctional, can be utilized as a neck ga...

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    Original price $14.90 - Original price $14.90
    Original price
    $14.90
    $14.90 - $14.90
    Current price $14.90
  • Original price $14.90 - Original price $14.90
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    $14.90 - $14.90
    Current price $14.90

    James Madison University Dukes Neck Gaiter Purple All Over Logo

    Face the world with school pride and comfort with reusable and washable face protection. Multifunctional, can be utilized as a neck gaiter, wristb...

    View full details
    Original price $14.90 - Original price $14.90
    Original price
    $14.90
    $14.90 - $14.90
    Current price $14.90